Project Details

Project: Spec ad for perfume.

Duration: 30 second; 15 second

Story: Girl is looking for her bottle of perfume, which is playing hide and seek with her. It is hiding and leading her to seek it behind bookcases, outdoors, in her bedroom, etc. She can't find it!

Product: 'Lola', the latest fragrance from American designer Marc Jacobs, is a flowery departure from adolescence to young womanhood. A product with youthful appeal and vigor but with limited juvenile association. Website:

http://lolamarcjacobs.com/

Casting: Actress: Brunette/Dark haired female 16 to look older. Any ethnicity Model-type. Auditions and callbacks in progress.

Storyboard: Storyboarding, sequencing and rough sketches done. Final draft to be provided by Audrey Posl Wednesday.

Shooting dates: December 12, 13 (Saturday, Sunday). Daylight exterior and interior.

Location(s): Thenmozhi's house (Wilshire area, Los Angeles).

VO/ADR/Dialogue/Music: Only music, Latin Jazz similar to Henry Belafonte, etc... no foley... Something springy and spritzy.

http://popup.lala.com/popup/504684650714303652

http://www.youtube.com/watch?v=Ernhsa8KLmQ

Color temperature: Lower, warmer color temperature.

Crew (Tentative):

AD(s): Lindsey Cohen

Camera Op: Shane Gill

KeyGrip: Rachel DeYoung

Director: Vineet Sinha

Storyboard: Audrey Posl

Gaffer: Amy Thurlow

Cinematographer: Elias Goldstein http://www.goldenagecinema.com/

Props & Production: List being populated.