Saturday, December 12, 2009

Quick notes on Lola from the people who made it

No, not Marc Jacobs. He's a fashion designer, not a perfumer. The perfumers Calice and Yann are the creators of Lola. Pulled from their website:

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IN 1985, CALICE BEGAN HER TRAINING TO BECOME A PERFUMER AT ROURE, BASED IN THE HEART OF PERFUMERY: GRASSE, FRANCE. THERE, SHE DEVELOPED HER SENSE OF SMELL, HER KNOWLEDGE OF THE HUNDREDS OF INGREDIENTS USED AND THE TRUE ARTISTRY BEHIND CREATING A PERFUME.

CALICE INTERTWINES ALL OF HER EMOTIONS AND EXPLORES THE MAGIC THAT EMERGES WHEN THEY ALL BLEND TOGETHER, INSTEAD OF CRAFTING A CLASSIC CONSTRUCTION AS ONE WOULD NORMALLY DO IN PERFUME-MAKING.

LOLA IS WHAT 'SEXY' MEANS TO THE MARC JACOBS' WOMAN. SHE IS CONFIDENT, EFFORTLESSLY CHIC AND MODERN BUT WITH A VINTAGE TWIST. FROM THAT, I WAS INSPIRED TO CREATE A FEELING TO REFLECT THE COLOR VIOLET, A VERY SATURATED, RICH, WARM COLOR WHICH SYMBOLIZES THE ULTIMATE COLOR OF FEMININITY.I WANTED THE PERFUME TO CONVEY THE SAME INTENSITY AND VIBRANCY OF THIS JEWEL-LIKE VIOLET, WHICH IS FUN, SEXY YET STILL ELEGANT, JUST LIKE LOLA."

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BORN IN BRITTANY, FRANCE, YANN TRAINED AS A PERFUMER AT ISIPCA, THE PRESTIGIOUS VERSAILLES SCHOOL OF PERFUMERY WHERE HE GRADUATED VALEDICTORIAN IN 1999. IN 2001, YANN WAS THE RECIPIENT OF THE INTERNATIONAL YOUNG PERFUMER AWARD.

YANN DRAWS INSPIRATION FROM FASHION, ART, TRAVEL, NIGHTLIFE, ELECTRONIC MUSIC, POP CULTURE AND CONTEMPORARY DESIGN.

"I WANTED TO ADD A SPARKLING WINK TO THE HEART OF THE PERFUME BECAUSE LOLA IS THAT MARC JACOBS' GIRL AT THE PARTY--EVERYONE WANTS TO BE AROUND HER AND WANTS TO MAKE HER LAUGH. SHE'S CUTE, FUN AND DEFINITELY A FLIRT SO ADDING THE PLAYFUL POLISH TO THE PERFUME WAS IMPORTANT. ALONG WITH A LITTLE BIT OF THE PARTY!"

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And now you know.
-V

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